Healthy eating
Healthy eating is top of the agenda of today’s food industry, and we work with some of the world’s leading scientists, nutritionists and dietitians to ensure the messages developed for clients’ products are authoritative and credible.
Our team has worked on a number of products with a range of different health messages, from Tropicana Calcium and Muller Vitality probiotic yogurt, to natural superfoods such as watercress and mushrooms.
Whether it is the organisation of the launch of a major scientific research project or the setting up of a partnership with a cancer charity, we are experienced at developing campaigns which will give clients’ products stand out.
We will also assist clients in the navigation of the increasingly complex rules regarding the legality of health claims, both in the media and on pack.